Analog has its unique characteristics, but there is no reason digital audio needs to be constrained by the limitations of physical gear. Yet people often base their perception of what’s possible in audio production on traditional tools and workflows. Digital audio workstations often reflect this original analog paradigm with constraints that don’t need to exist today in software.
Visual Mixer is just one example of creating a tool that reflects the quickly blurring lines of audio production workflows. Recording, mixing, and mastering existed separately for decades; you were a musician, mixing engineer, or mastering engineer—rarely all three. These days, technology is enabling people to do it all, oftentimes from their own homes.
As we start to break down what differentiates these different practices through intuitive technology, there are opportunities to rethink the way these common workflows happen, and opportunities to create new types of functionality in the gaps that no one would've ever considered filling.
If you’re recording, editing, mixing, mastering, and releasing your own music, you are blurring the lines of traditional music production. Debating whether mixing while producing is a good or a bad idea isn’t even a debate for you, it’s just what you do. The whole point of music is about pushing creative boundaries, about trying new things. Visual Mixer is an example of where we're trying to do that, creating a hybrid tool for the modern producer.